Email: fourburkhardts@aol.com
Stowe, VT/Hershey, PA
717-715-7158 or 802-253-9467
Strategic Marketing, Social Media, Brand Management
& New Business Development
Strategic and Marketing Planning
In this complex digtal marketing environment, the need for a well thought out marketing strategy is even more critical, focusing limited resources where they will have the most impact. We take you through a comprehensive planning process to identify your target audience and develop an integrated marketing, new business and social media strategy designed to reach your organization's short and long-term growth goals.
Lana Burkhardt & Associates Services
At Lana Burkhardt & Associates, we offer the highest quality strategic planning and project managent services, personalized for the unique growth objectives of your organization.
Social Media and Internet Strategy
Developing a social media strategy begins with understanding your target audience. Designing a program to reach and engage your audience early on in the sales cycle is the cornerstone of a successful new business strategy. We design a program that works within the framework of your company's resources to build your reputation as a Thought Leader within your industry and your target audience.
Micro-Market New Business Plans
Many successful sales professionals have learned that identifying niche market opportunities can provide them with long-term growth in new business acquisition. We identify the highest potential market opportunities and align very detailed strategies to build a position of provider of choice for sustainable new business growth.
Comprehensive brand management requires the careful development and integration of all brand and marketing communications across advertising, social media, public relations, web design, collateral material and direct mail. We develop and integrate all of your marketing communications to build and articulate the unique brand experience that you provde to your clients.
Integrated Marketing Programs